3 Responses

  1. business market
    business market at |
  2. Buzzilinear
    Buzzilinear at |

    The concept of prioritizing and focusing on one project for a short duration and pushing out a product (even a campaign or marketing page) and then learning and tweaking can still be done. Do agree it gets tougher as once you launch you need key features or messaging to make it work or tie it in with other campaigns, but the overall idea behind Agile I can see working many times – obviously as you said, not always, and not for the sake of it.

    1. Lis Hubert
      Lis Hubert at |

      Great points, and 100% agree!


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